Speaking at the Direct Marketing Association of Washington’s “Era of Conversation” conferencePhoto by CC Chapman
Last Thursday, I had the unique pleasure of speaking before a group of marketing executives at the Direct Marketing Association of Washington’s confab in DC. I spoke to one of the many break-out sessions on “new media basics” - fitting [...]
Entries Categorized as 'PR'
Era of Conversation - New Media Marketing Day Recap
October 10, 2007
The False Choice of New Media OR Old Media
May 7, 2007
How about just calling it MEDIA? Sure, labels are useful, but at the end of the day there will be media that people connect with, and the unwatched, unread remains. There seems to be a renewed slugfest between the “revolutionaries” storming the gates of traditional media, and the keepers of corporate status quo. As both [...]
Scorched Earth Screeds on Citizen vs. Professional Media
May 1, 2007
Can’t we all just get along? As two of my favorite foils, Michael Rosenblum and Jeff Jarvis were storming the gates of traditional TV at the NAB conference in Vegas, many of the journalists who actually do the “boots on the ground” work of TV news were in Blacksburg, VA, covering the worst single [...]
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