From the category archives:

mainstream media

The End of Innocence – Why Social Media Is the New Corporate Media

May 9, 2010

Let my start by saying that my career in media has been paying the bills since 1988.  So I firmly embrace corporate media, advertising revenue and all media endeavors that enjoy commercial success. The lure of a life in TV (i’m a news cameraman by trade) was its combined appeal of an adventurous lifestyle and [...]

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Open Vs. Closed Media and Why It’s OK To Just Be a Content Consumer

April 11, 2010

Most good blog posts, or at least the ones that attract the most traffic, draw a line in the sand – taking an unequivocal position. So just on the heels of the iPad launch, scores of tech bloggers are taking that stand against the onerous, closed nature of Apple’s latest offering. And the Church of [...]

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From iPad to Web TV – Four Trends That Are Changing How We Create and Consume Media

April 2, 2010

The pace of change in media is happening so fast, most of us have barely wrapped our minds around current accepted notions, just as they are swept aside by technology driven evolution.  All of this overwhelms me, and I grasp that it is well out of our control.  But observing these patterns emerge is instructive [...]

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The Disclaimer Revisited – An Opportunity for Employer Brand and Personal Brand to Coexist and Prosper

March 17, 2010

The Employee Blogger – Manage the Risk and Reap Reward I wrote my very first blog post here three years ago, nearly to the day.   In 2005, I had an awakening to just how disruptive the empowered social web was to my industry, and ultimately my job.   So rather than just sticking my head in [...]

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White House Press Corps – The Road Warriors of the Fourth Estate Travel to Asia

November 11, 2009

On the Road Again In a few hours I’ll be wheels up from Joint Base Andrews on a chartered 747 bound for Asia.  I’ll be accompanied by my colleagues and contemporaries from the worlds of broadcast, print, and online journalism.  We’ll be keeping tabs on President Obama has he participates in the APEC summit in [...]

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The Unlikely Brand Ambassador – My Presentation at the Inbound Marketing Summit

October 19, 2009

Earlier this month I had the opportunity to speak at the Inbound Marketing Summit in Foxborough, Massachusetts.  (video of the presentation at the end of this post)   It was back in August, in a cramped, dimly lit Jimmy Seas restaurant on Martha’s Vineyard where Justin Levy and Nick Saber first approached me about presenting at [...]

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Local TV Transforms – Towers and Transmitters Meet the Social Web

December 11, 2007

NBC’s Local Media Initiative In a move that acknowledges the diminishing influence of one-way communication channels, NBC has renamed the Television Stations Division “Local Media Division”. There was a great deal of coverage in industry blogs. Media Week and Lost Remote have both framed the change as a fundamental shift in business. NBC Local Media [...]

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