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	<title>Comments on: Amanda Congon, Katie Couric and The Diminishing Value of Celebrity in Media</title>
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	<link>http://vergenewmedia.com/2007/09/26/amanda-congon-katie-couric-and-the-diminishing-value-of-celebrity-in-media/</link>
	<description>Jim Long blogs at the intersection of old and new media</description>
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		<title>By: Jackson West</title>
		<link>http://vergenewmedia.com/2007/09/26/amanda-congon-katie-couric-and-the-diminishing-value-of-celebrity-in-media/comment-page-1/#comment-2150</link>
		<dc:creator>Jackson West</dc:creator>
		<pubDate>Sun, 18 Oct 2009 12:45:27 +0000</pubDate>
		<guid isPermaLink="false">http://vergenewmedia.com/2007/09/26/amanda-congon-katie-couric-and-the-diminishing-value-of-celebrity-in-media/#comment-2150</guid>
		<description>In a conversation with the folks at Buzznet back in January, Marc Brown broached the idea of &quot;meta-celebrity&quot;  -- certainly, new media is dominated itself by celebrity culture, from Gawker Media&#039;s celebrity obsession to the fact that Perez Hilton is reportedly the number one &quot;blog&quot; out there.  Even Chris Crocker, while already fairly well known in the YouTube community, didn&#039;t go &quot;mainstream&quot; until the Britney incident.&lt;br&gt;&lt;br&gt;I&#039;ve got a whole theory about the interplay of celebrity and new religious movements, especially within the context of Hollywood, and I&#039;m not sure that I&#039;d be so quick to disregard cults of personality, since those are very much older than any media.  It&#039;s just the new celebrities (and cult leaders) will live and die by their mastery of the new tools for promotion and attraction.</description>
		<content:encoded><![CDATA[<p>In a conversation with the folks at Buzznet back in January, Marc Brown broached the idea of &#8220;meta-celebrity&#8221;  &#8212; certainly, new media is dominated itself by celebrity culture, from Gawker Media&#39;s celebrity obsession to the fact that Perez Hilton is reportedly the number one &#8220;blog&#8221; out there.  Even Chris Crocker, while already fairly well known in the YouTube community, didn&#39;t go &#8220;mainstream&#8221; until the Britney incident.</p>
<p>I&#39;ve got a whole theory about the interplay of celebrity and new religious movements, especially within the context of Hollywood, and I&#39;m not sure that I&#39;d be so quick to disregard cults of personality, since those are very much older than any media.  It&#39;s just the new celebrities (and cult leaders) will live and die by their mastery of the new tools for promotion and attraction.</p>
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		<title>By: Alfreda Barlow</title>
		<link>http://vergenewmedia.com/2007/09/26/amanda-congon-katie-couric-and-the-diminishing-value-of-celebrity-in-media/comment-page-1/#comment-2052</link>
		<dc:creator>Alfreda Barlow</dc:creator>
		<pubDate>Thu, 13 Nov 2008 01:26:18 +0000</pubDate>
		<guid isPermaLink="false">http://vergenewmedia.com/2007/09/26/amanda-congon-katie-couric-and-the-diminishing-value-of-celebrity-in-media/#comment-2052</guid>
		<description>dn403ylridkjxaop</description>
		<content:encoded><![CDATA[<p>dn403ylridkjxaop</p>
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		<title>By: what is the theory of diminishing value?: Web Search Results from Answers.com</title>
		<link>http://vergenewmedia.com/2007/09/26/amanda-congon-katie-couric-and-the-diminishing-value-of-celebrity-in-media/comment-page-1/#comment-1989</link>
		<dc:creator>what is the theory of diminishing value?: Web Search Results from Answers.com</dc:creator>
		<pubDate>Mon, 04 Aug 2008 02:58:18 +0000</pubDate>
		<guid isPermaLink="false">http://vergenewmedia.com/2007/09/26/amanda-congon-katie-couric-and-the-diminishing-value-of-celebrity-in-media/#comment-1989</guid>
		<description>&lt;!--%kramer-ref-pre%--&gt;[...] cost-of-production theory of value ...www.answers.com/topic/ law-of-diminishing-marginal-utilityAmanda Congon, Katie Couric and The Diminishing Value of Celebrity ...Sep 26, 2007 ... Amanda Congon, Katie Couric and The Diminishing Value of Celebrity in ....  I’ve [...]&lt;!--%kramer-ref-post%--&gt;</description>
		<content:encoded><![CDATA[<p><a href="http://dev.wp-plugins.org/wiki/Kramer"><img src="http://vergenewmedia.com/wp-content/plugins/kramer/kramer.php?kramer=gif-icon" class="technorati-balloon" alt="Kramer auto Pingback" style="border:0;" /></a>[...] cost-of-production theory of value &#8230;www.answers.com/topic/ law-of-diminishing-marginal-utilityAmanda Congon, Katie Couric and The Diminishing Value of Celebrity &#8230;Sep 26, 2007 &#8230; Amanda Congon, Katie Couric and The Diminishing Value of Celebrity in &#8230;.  I’ve [...]</p>
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		<title>By: PRX Releases &#187; Blog Archive &#187; The first scripted webisode to stream live on the Internet is now a featured podcast on iTunes</title>
		<link>http://vergenewmedia.com/2007/09/26/amanda-congon-katie-couric-and-the-diminishing-value-of-celebrity-in-media/comment-page-1/#comment-1963</link>
		<dc:creator>PRX Releases &#187; Blog Archive &#187; The first scripted webisode to stream live on the Internet is now a featured podcast on iTunes</dc:creator>
		<pubDate>Mon, 28 Jul 2008 15:24:33 +0000</pubDate>
		<guid isPermaLink="false">http://vergenewmedia.com/2007/09/26/amanda-congon-katie-couric-and-the-diminishing-value-of-celebrity-in-media/#comment-1963</guid>
		<description>&lt;!--%kramer-ref-pre%--&gt;[...] Amanda Congon, Katie Couric and The Diminishing Value of Celebrity in Media &#124; Verge New Media [...]&lt;!--%kramer-ref-post%--&gt;</description>
		<content:encoded><![CDATA[<p><a href="http://dev.wp-plugins.org/wiki/Kramer"><img src="http://vergenewmedia.com/wp-content/plugins/kramer/kramer.php?kramer=gif-icon" class="technorati-balloon" alt="Kramer auto Pingback" style="border:0;" /></a>[...] Amanda Congon, Katie Couric and The Diminishing Value of Celebrity in Media | Verge New Media [...]</p>
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		<title>By: Live Blogging at the DMAW: Part 2.5 &#187; The Buzz Bin</title>
		<link>http://vergenewmedia.com/2007/09/26/amanda-congon-katie-couric-and-the-diminishing-value-of-celebrity-in-media/comment-page-1/#comment-887</link>
		<dc:creator>Live Blogging at the DMAW: Part 2.5 &#187; The Buzz Bin</dc:creator>
		<pubDate>Tue, 23 Oct 2007 21:08:36 +0000</pubDate>
		<guid isPermaLink="false">http://vergenewmedia.com/2007/09/26/amanda-congon-katie-couric-and-the-diminishing-value-of-celebrity-in-media/#comment-887</guid>
		<description>&lt;!--%kramer-ref-pre%--&gt;[...] Amanda Congon, Katie Couric and The Diminishing Value of Celebrity in Media &#124; Verge New Media Says: [...]&lt;!--%kramer-ref-post%--&gt;</description>
		<content:encoded><![CDATA[<p><a href="http://dev.wp-plugins.org/wiki/Kramer"><img src="http://vergenewmedia.com/wp-content/plugins/kramer/kramer.php?kramer=gif-icon" class="technorati-balloon" alt="Kramer auto Pingback" style="border:0;" /></a>[...] Amanda Congon, Katie Couric and The Diminishing Value of Celebrity in Media | Verge New Media Says: [...]</p>
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		<title>By: Dayngr</title>
		<link>http://vergenewmedia.com/2007/09/26/amanda-congon-katie-couric-and-the-diminishing-value-of-celebrity-in-media/comment-page-1/#comment-809</link>
		<dc:creator>Dayngr</dc:creator>
		<pubDate>Tue, 02 Oct 2007 15:42:47 +0000</pubDate>
		<guid isPermaLink="false">http://vergenewmedia.com/2007/09/26/amanda-congon-katie-couric-and-the-diminishing-value-of-celebrity-in-media/#comment-809</guid>
		<description>&lt;i&gt;&quot;...treat your community, your audience as a valuable partner in your media and youll likely have a winner. Celebrity in and of itself is of limited value.&quot;&lt;/i&gt;

That says it all. So very true!</description>
		<content:encoded><![CDATA[<p><i>&#8220;&#8230;treat your community, your audience as a valuable partner in your media and youll likely have a winner. Celebrity in and of itself is of limited value.&#8221;</i></p>
<p>That says it all. So very true!</p>
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		<title>By: Jim Long</title>
		<link>http://vergenewmedia.com/2007/09/26/amanda-congon-katie-couric-and-the-diminishing-value-of-celebrity-in-media/comment-page-1/#comment-806</link>
		<dc:creator>Jim Long</dc:creator>
		<pubDate>Sat, 29 Sep 2007 20:31:37 +0000</pubDate>
		<guid isPermaLink="false">http://vergenewmedia.com/2007/09/26/amanda-congon-katie-couric-and-the-diminishing-value-of-celebrity-in-media/#comment-806</guid>
		<description>Jan, wonderful, thoughtful remarks.</description>
		<content:encoded><![CDATA[<p>Jan, wonderful, thoughtful remarks.</p>
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		<title>By: Justin Kownacki</title>
		<link>http://vergenewmedia.com/2007/09/26/amanda-congon-katie-couric-and-the-diminishing-value-of-celebrity-in-media/comment-page-1/#comment-801</link>
		<dc:creator>Justin Kownacki</dc:creator>
		<pubDate>Thu, 27 Sep 2007 14:21:24 +0000</pubDate>
		<guid isPermaLink="false">http://vergenewmedia.com/2007/09/26/amanda-congon-katie-couric-and-the-diminishing-value-of-celebrity-in-media/#comment-801</guid>
		<description>The gap between &quot;normal&quot; people and celebrities is always shrinking.  Pop culture, like religion, is built upon a concept that there&#039;s an ideal lifestyle to aspire to.  But when someone can ride a wave of democratized YouTube success toward even a fraction of the power that &quot;real&quot; (industry-created) celebrities have, that shakes the paradigm.

You&#039;re right to say content is swiftly becoming the magnet, not celebrity.  Enter: the death of net neutrality.  (We can&#039;t have the people choosing their media without corporate oversight indefinitely, now, can we?)</description>
		<content:encoded><![CDATA[<p>The gap between &#8220;normal&#8221; people and celebrities is always shrinking.  Pop culture, like religion, is built upon a concept that there&#8217;s an ideal lifestyle to aspire to.  But when someone can ride a wave of democratized YouTube success toward even a fraction of the power that &#8220;real&#8221; (industry-created) celebrities have, that shakes the paradigm.</p>
<p>You&#8217;re right to say content is swiftly becoming the magnet, not celebrity.  Enter: the death of net neutrality.  (We can&#8217;t have the people choosing their media without corporate oversight indefinitely, now, can we?)</p>
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		<title>By: Thursday 9-27 links &#124; News Videographer</title>
		<link>http://vergenewmedia.com/2007/09/26/amanda-congon-katie-couric-and-the-diminishing-value-of-celebrity-in-media/comment-page-1/#comment-800</link>
		<dc:creator>Thursday 9-27 links &#124; News Videographer</dc:creator>
		<pubDate>Thu, 27 Sep 2007 13:17:24 +0000</pubDate>
		<guid isPermaLink="false">http://vergenewmedia.com/2007/09/26/amanda-congon-katie-couric-and-the-diminishing-value-of-celebrity-in-media/#comment-800</guid>
		<description>[...] Maybe people don&#8217;t care any more whether it&#8217;s a celebrity that gives them the news. Just give them the news.  Powered by Gregarious (42) Share This [...]</description>
		<content:encoded><![CDATA[<p>[...] Maybe people don&#8217;t care any more whether it&#8217;s a celebrity that gives them the news. Just give them the news.  Powered by Gregarious (42) Share This [...]</p>
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		<title>By: Jan / The Faux Press</title>
		<link>http://vergenewmedia.com/2007/09/26/amanda-congon-katie-couric-and-the-diminishing-value-of-celebrity-in-media/comment-page-1/#comment-799</link>
		<dc:creator>Jan / The Faux Press</dc:creator>
		<pubDate>Thu, 27 Sep 2007 12:50:19 +0000</pubDate>
		<guid isPermaLink="false">http://vergenewmedia.com/2007/09/26/amanda-congon-katie-couric-and-the-diminishing-value-of-celebrity-in-media/#comment-799</guid>
		<description>It&#039;s easy to allow your eyes and mind to follow that which easily grabs and holds your attention: the olympically beautiful or well done, the car wreck, the female breast or leg. Work is required to focus on other things - things arguably more human, more evolved.

While researching MSM&#039;s online television scene, I get hooked on various network lineups of &#039;death porn&#039; (crime scene / forensics teams featuring women in low-cut blouses posing rumps up over cadavers). I have to giggle at NCIS&#039; full-frontal, naked corpses&#039; blurred genitalia.

Watching those shows isolates, alienates, and creates in me an atmosphere of distrust and fear.

On the other hand, when I watch media created by folks I know from the vlogosphere - folks with whom I&#039;ve stayed or have stayed with me, folks who&#039;ve inspired, or extended hands in kindness - I am further inspired, and my soul is filled with things like hope and warmth, rather than diminished.

Celebrity? I hang out with lots of media celebs. Real ones (from work), and the ones I&#039;ve created. The &#039;real&#039; stars have rarely inspired anything in me but fear and trembling (with a few notable exceptions). The celebs I created make me warm, fuzzy and creatively hot. I&#039;ve breathed the same air they breathe, broken bread with them, celebrated their successes and vulnerabilities.

The idea that you will never hang out with the actor you admire over a meal is one that by its nature diminishes your place in the world. Turn that idea on its head. &quot;I can have lunch with whomever I please,&quot; is an idea I played around with for years. It&#039;s now a reality. I regularly hang out with folks I find totally amazing, and life is rich as a result.

Now THAT&#039;s star power.</description>
		<content:encoded><![CDATA[<p>It&#8217;s easy to allow your eyes and mind to follow that which easily grabs and holds your attention: the olympically beautiful or well done, the car wreck, the female breast or leg. Work is required to focus on other things &#8211; things arguably more human, more evolved.</p>
<p>While researching MSM&#8217;s online television scene, I get hooked on various network lineups of &#8216;death porn&#8217; (crime scene / forensics teams featuring women in low-cut blouses posing rumps up over cadavers). I have to giggle at NCIS&#8217; full-frontal, naked corpses&#8217; blurred genitalia.</p>
<p>Watching those shows isolates, alienates, and creates in me an atmosphere of distrust and fear.</p>
<p>On the other hand, when I watch media created by folks I know from the vlogosphere &#8211; folks with whom I&#8217;ve stayed or have stayed with me, folks who&#8217;ve inspired, or extended hands in kindness &#8211; I am further inspired, and my soul is filled with things like hope and warmth, rather than diminished.</p>
<p>Celebrity? I hang out with lots of media celebs. Real ones (from work), and the ones I&#8217;ve created. The &#8216;real&#8217; stars have rarely inspired anything in me but fear and trembling (with a few notable exceptions). The celebs I created make me warm, fuzzy and creatively hot. I&#8217;ve breathed the same air they breathe, broken bread with them, celebrated their successes and vulnerabilities.</p>
<p>The idea that you will never hang out with the actor you admire over a meal is one that by its nature diminishes your place in the world. Turn that idea on its head. &#8220;I can have lunch with whomever I please,&#8221; is an idea I played around with for years. It&#8217;s now a reality. I regularly hang out with folks I find totally amazing, and life is rich as a result.</p>
<p>Now THAT&#8217;s star power.</p>
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